Presentations
Co-presenter, "Food and Beverage Labeling and Marketing – Latest Trends," Webinar, Practising Law Institute
By Allison B. Condra and Marc Roth
04.18.18
Labeling, marketing, and advertising are critical parts of a food and beverage company’s business and can be fraught with risk. Although similar in many ways, distinguishing between “labeling” and “marketing and advertising” is an important part of a company’s risk-assessment process. As part of this process, companies in these industries need to be aware of ever-changing trends in labeling litigation and potential regulatory changes (e.g., revised Nutrition Facts panel; definition of “healthy” and “natural”). This One-Hour Briefing covered the latest trends in labeling litigation and regulatory enforcement, as well as acceptable marketing and advertising practices for food and beverage companies.