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Kat Dunnigan

She/Her

Attorney

T 212.402.4054 New York
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Kat Dunnigan is a member of DWT's advertising law group. She has deep experience working closely with small companies and startups new to advertising self-regulation, advising a broad spectrum of clients on claim substantiation and representing them before the National Advertising Division (NAD) and National Advertising Review Board (NARB). She previously served as a senior attorney for NAD and the lead attorney for its Fast-Track SWIFT program, gaining considerable expertise in review proceedings, evidence analysis, decision drafting, and both legal and scientific precedents in the marketing and advertising world.

Kat helped revamp the BBB self-regulatory programs, including Fast-Track SWIFT and Complex Track. As NAD's lead attorney on dietary supplement marketing standards, Kat drafted decisions involving complicated scientific evidence and health-related claims. She has presented at multiple legal and industry conferences and seminars, including eight years as an invited speaker at the FTC Homeopathic Medicine & Advertising Workshop.

Before joining NAD, Kat had years of experience as a litigator in state and federal court, including at the appellate level, arguing cases in employment, civil rights, and other areas of law. She began her legal career advocating for vulnerable minors in child welfare and juvenile delinquency cases

Admitted to Practice

  • New York, 2001

Education

  • J.D., New York University School of Law
  • B.E., Engineering and Electrical Engineering, S.U.N.Y. Maritime College

Memberships & Affiliations

    • Former Officer – 3rd Assistant Engineer, U.S. Merchant Marine

Background

    • Consultant – Advertising Law, 2021-2023
    • Senior Attorney, 2012-2021; Attorney, 2008-2012 – National Advertising Division, BBB National Programs, New York
    • Special Projects Attorney, Center for HIV Law & Policy, New York, 2007-2008
    • Associate, 2002-2006; Member, 1999-2000 – Dwyer & Ellis LLC, Newark, N.J., 2002-2006
    • Staff Attorney, Center for Appellate Litigation, New York, 2001-2002
    • Staff Attorney, Juvenile Rights Division, Legal Aid Society of NY, New York, 2000-2001
Searching...
Publications
07.29.21
Publications
"Avoid Misleading Messages When Advertising Medical Devices," BBB National Programs Insights Read More External Link
Publications
06.23.21
Publications
"5 Tips: How to Successfully Use Product Reviews in Advertising," BBB National Programs Insights Read More External Link
Publications
02.26.21
Publications
"Harmful Stereotyping in Advertising Must Not Be a 'Forever Problem,'" BBB National Programs Insights Read More External Link
Publications
November/December 2016
Publications
Update Food & Drug Legal Institute (FDLI), Enforcement Issue, CRN-NAD Advertising Review Program, November/December 2016 Read More External Link
2012-2020
Presentations
Speaker, FTC Homeopathic Medicine & Advertising Workshop
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©1996-2025 Davis Wright Tremaine LLP. ALL RIGHTS RESERVED. Attorney Advertising. Not intended as legal advice. Prior results do not guarantee a similar outcome.