Brand Protection & Advertising

For many companies, the most valuable asset is their brand. When your brand is at stake, your company is at stake. That’s the reality for many companies today and it’s why so many of them turn to us. We help clients protect and maximize the value of their diverse intellectual property—whether it’s a brand identity, a television series, a fashion design, a restaurant name, or a new technology. We integrate our brand protection and intellectual property services with top-flight expertise in advertising, marketing, and promotions, providing our clients a strategic advantage in a world crowded with messages.

Brand Protection and Enforcement
As advisers, dealmakers and litigators, we help our clients develop, acquire, commercialize, protect and enforce intellectual property rights worldwide. We do it with a deep understanding of the business objectives that drive brand strategy. From startups to the Fortune 500, from hospitality, fashion and media to technology, financial services and more, we know where brand protection and intellectual property fits into the bigger picture for our clients, and we bring an innovative, practical, problem-solving approach to addressing their challenges.

Advertising, Marketing & Promotions
Our reputation as a go-to firm in advertising, promotions and marketing has been built through years of success on behalf of clients throughout the advertising ecosystem. We review concepts and programs for compliance concerns, help negotiate all manner of advertising-related transactions, litigate when necessary, and everything in between. We bring together highly responsive, market-leading practitioners and former in-house and government attorneys to provide clear and practical advice, with a particularly strong understanding of advertising law issues in the digital environment.